Aww, he's just doing his job....
In all seriousness though, Simon Jordan(and his team, such as, whoever is choosing the video titles) is not just doing his job, he's being personal and extra with it. Go look at his Chelsea, Newcastle, Everton debates and so on, who've had similar stories and you'll see there's a massively disproportionate lack of balance in how he approaches City.
Nobody needs to believe a word he's saying, take everything with a pinch of salt, bashing City must be making them money, we can agree on all that... But at the same time, fuck him, he deserves every bit of flack he gets. It's also good fun ripping him to shreds.
Maybe it's just me who sees it and he's nowhere near as bad as him yet but he seems to at least be veering off in the direction of Nick Harris level of personal, when it comes to City.
He'll even gaslight the audience/comment section, if they suggest he has agendas. Dropping in comments like:
'We don't have agendas on this show, that's silly',
or: 'I remember City at Maine Road blah blah, so it's not that I have it in for City',
or: 'I'm the same with Eddie Hearn as I am with Uncle Frank, blah blah blah'.
What does he think, that we'll all go: 'oh well, if he's saying that, then we must have him wrong'? Rather than, deduce that he's full of shit and shameless with it. :)