Radio 2 - who's it aimed at?

I don't think it really knows itself - its all reminiscent of the coup at Radio 1 years back - I think that this time its cash driven due to the license fee freeze and its Tory DG's bid to appeal to the Govt and the anti-licence fee gammon who's real prize would be Lineker quitting - who don't like the BBC paying the going rate for talent. All that happens they move to alternative platforms and get paid more to do fewer hours and take their audience with them.
 
Target audience is FOC's. Mrs OB listens to it and thinks something called Serious Jocking on Steve Wright show is the funniest thing ever. She also thinks Friends is hilarious. I think both are about as funny as a fire in an orphanage.

From her Radio 1 days I've always thought Sara Cox would be absolute filth
 
Radio 2 is the most MOR radio station in the country, it's for folks who like the songs they heard on a TV commercial
 
oldhamblue said:
Target audience is FOC's. Mrs OB listens to it and thinks something called Serious Jocking on Steve Wright show is the funniest thing ever. She also thinks Friends is hilarious. I think both are about as funny as a fire in an orphanage.

From her Radio 1 days I've always thought Sara Cox would be absolute filth
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Serious jockin (no G, if you don’t mind), but yes, about as funny as bad cat AIDS.

Stopped listening to the radio as much once they moved Allan Beswick to the graveyard shift on GMR (or whatever fancy name they’ve given it now) and ‘Jimmy and Eamonn’ called it a day on the Sunday show, did tune in to Radio 2 mostly for ‘Quiz Master’, but even then, I find a lot of the music not to my taste, so much so I’ve ended up downloading a load of tunes on my phone to play in the car now.
 
Barcon said:
When I lived over there we listened to radio Luxembourg in the mornings before school.
Corn flakes and hot milk.
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The Teen and Twenty Disc Club hosted by Jimmy Saville was well liked in the 60s.
The Horace Batchelor method (pools) was advertised constantly. Everybody of a certain age can spell Keynsham….that’s K—E—Y—N—S—H—A—M, Bristol.
 
City Hobgoblin said:
not so much in the evenings. I do think there seems to be a recent management policy of including more stuff which you might expect on 1 Extra, maybe trying to bring more of da yoof in to listen? Probably misjudged.

Always enjoy Marc Riley, Gideon Coe, Iggy, Tom Robinson. And Lauren Laverne the cheery Mackem in the mornings.
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Pretty much agree with you there CH
Just be great to find a station I could just stick on during the day, maybe I need to look harder :)...
 
Well for a start listening between 12 and 2.00 is a mistake when Jeremy with his talk shite VIne daily Mail reader phone ins is a big mistake. If he isn’t making you miserable or scaring you to death he isn’t doing his job.
Apart from that though it’s for probably over 50s who’s only interest in music is as a background of songs and artists they know that they can sing along to and some chatter from familiar voices in between, while they do other things.They probably don’t buy music either.
People like my wife and there are plenty of them. They do that fairly well,but expecting much more is a mistake.
 
blueparrot said:
Well for a start listening between 12 and 2.00 is a mistake when Jeremy with his talk shite VIne daily Mail reader phone ins is a big mistake. If he isn’t making you miserable or scaring you to death he isn’t doing his job.
Apart from that though it’s for probably over 50s who’s only interest in music is as a background of songs and artists they know that they can sing along to and some chatter from familiar voices in between, while they do other things.They probably don’t buy music either.
People like my wife and there are plenty of them. They do that fairly well,but expecting much more is a mistake.
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Vines audience are more likely to be Guardian or Daily Mirror readers like him
 
frothy said:
Vines audience are more likely to be Guardian or Daily Mirror readers like him
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Not if you hear their views they aren’t.To be fiar when he started that was probably true, but he’s become more Daily Mail / Express headline topics as time’s gone on. But isn’t really what the topic or radio 2 is really about so not worth getting into.
 
I think most BBC audiences are older than the stations’ target. That should tell them something.
 
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