Superbia Membership

[vitty]

How does it work - do you have to buy tickets for every game or will you simply have the right to? And how much does it cost a season?<br /><br />-- Sat Jul 02, 2011 5:15 pm --<br /><br />

Care to explain why City would elect to go down a ballot route when they can charge people extra for loyalty point incentives such a platinum?

A ballot would end that as everyone would be of an equal footing as opposed to now where the club can add extra loyalty points to game to ensure higher sales.

It's a bloody ridiculous thing to say that we are going towards a ballot when it takes away all incentives and financial rewards to club.

Here's how it works:

Fan A has, for example 7,000 points and is on gold.
Fan B has, for example 1,000 points and is on platinum.

Fan A will get, say 120 points a month while fan B will get 240.

After a while (however long that while may be) Fan B will have caught A up, as he's going twice as fast.

So that means you're likely to have many more fans with a high number of points.

So there's likely to not be enough tickets to go round for high-profile away games.

Now, here's the key point:

Not only have City thought up a way to create the problem (introducing Platinum), they've also though up a way to give people an 'I'm alright, Jack' solution - Superbia.

The club will say they've only offered it to people who have proved their loyalty.

And, while that may be true, we all know they've offered it to the people who are most likely to buy the product.

 

[stadiumcat]

How does it work - do you have to buy tickets for every game or will you simply have the right to? And how much does it cost a season?

-- Sat Jul 02, 2011 5:15 pm --

Care to explain why City would elect to go down a ballot route when they can charge people extra for loyalty point incentives such a platinum?

A ballot would end that as everyone would be of an equal footing as opposed to now where the club can add extra loyalty points to game to ensure higher sales.

It's a bloody ridiculous thing to say that we are going towards a ballot when it takes away all incentives and financial rewards to club.

Here's how it works:

Fan A has, for example 7,000 points and is on gold.
Fan B has, for example 1,000 points and is on platinum.

Fan A will get, say 120 points a month while fan B will get 240.

After a while (however long that while may be) Fan B will have caught A up, as he's going twice as fast.

So that means you're likely to have many more fans with a high number of points.

So there's likely to not be enough tickets to go round for high-profile away games.

Now, here's the key point:

Not only have City thought up a way to create the problem (introducing Platinum), they've also though up a way to give people an 'I'm alright, Jack' solution - Superbia.

The club will say they've only offered it to people who have proved their loyalty.

And, while that may be true, we all know they've offered it to the people who are most likely to buy the product.

"The club will say they've only offered it to people who have proved their loyalty" so what's wrong with that?

 

[vitty]

How does it work - do you have to buy tickets for every game or will you simply have the right to? And how much does it cost a season?

-- Sat Jul 02, 2011 5:15 pm --

Care to explain why City would elect to go down a ballot route when they can charge people extra for loyalty point incentives such a platinum?

A ballot would end that as everyone would be of an equal footing as opposed to now where the club can add extra loyalty points to game to ensure higher sales.

It's a bloody ridiculous thing to say that we are going towards a ballot when it takes away all incentives and financial rewards to club.

Here's how it works:

Fan A has, for example 7,000 points and is on gold.
Fan B has, for example 1,000 points and is on platinum.

Fan A will get, say 120 points a month while fan B will get 240.

After a while (however long that while may be) Fan B will have caught A up, as he's going twice as fast.

So that means you're likely to have many more fans with a high number of points.

So there's likely to not be enough tickets to go round for high-profile away games.

Now, here's the key point:

Not only have City thought up a way to create the problem (introducing Platinum), they've also though up a way to give people an 'I'm alright, Jack' solution - Superbia.

The club will say they've only offered it to people who have proved their loyalty.

And, while that may be true, we all know they've offered it to the people who are most likely to buy the product.

"The club will say they've only offered it to people who have proved their loyalty" so what's wrong with that?

Nothing at all.

But some would argue what is wrong is the fact that club is engineering a system whereby people can effectively buy loyalty points and in the case of the Superbia membership, buying their way to the front of the queue for big-match tickets.

If you're going to have a loyalty system, then surely it can only be truly fair if people can't jump the queue by paying extra.

 

[mcfcliam]

Since when did best value for money equate to being cheapest? There is already a word for cheapest and that word is "cheapest".

The best value for money car in the world is not the cheapest car. It is the best car, with the best options and extras you want, at the best value. Hence a mondeo being a better value for money car than a Ferrari but also better value for money, in the opinion of many, than a £5000 shite mobile.

Why would someone saying City are value for money mean that they would watch us if we were shite? It doesn't and never would. It simply means they would expect to or allow themselves to pay more or that in comparison with the shite on offer at more expensive clubs, our SC represent value.

Just because you have your own hang ups on football pricing and your own interpretations, please don't project them onto others.

-- Fri Jul 01, 2011 6:48 pm --



Care to explain why City would elect to go down a ballot route when they can charge people extra for loyalty point incentives such a platinum? A ballot would end that as everyone would be of an equal footing as opposed to now where the club can add extra loyalty points to game to ensure higher sales.

It's a bloody ridiculous thing to say that we are going towards a ballot when it takes away all incentives and financial rewards to club.

It's not about finance, it's about demand.

Why do you think everything is about money? Firstly your rants about cup scheme and 'money up front', now this...it's not about money.

When we have x amount of people with high points then they'll be more people who qualify for games like United away, Chelsea away etc

If we have 10,000 people on 9,000 points then that'll be 10,000 people going for a United away ticket when we get a 3,000 allocation (we won't get 10k on that but it's an example).

Not everything is about money, you know...it's supply and demand, as Shady originally pointed out.

So many things wrong with this post that I don't even know where to begin.

City are a business whether you like it or not and ofcourse it is about money. That's why you just had to pay £50 for Platinum. What point is there in the club increasing demand without making money from it?? I can't even comprehend how you would think this?

Do you really think that the most popular away games will still go on sale at 9,000 points in 5 years time? Ofcourse they won't. The top threshold increases every season and has done since we moved to COMS. What makes you think that the club will suddenly keep the threshold the same when they haven't before and make an added logistical nightmare for themselves? It will not be a case that in ten years all 36,000 fans qualify for the first day of sales. That would make absolutely no business sense.

The whole point of "loyalty points" nowadays at City is to increase money through the doors. That's why the cup games suddenly received so many points last season after poor attendances. The exact same thing is happening with Gold/Platinum. City are increasing demand (and therefore money) through the reward of loyalty points. As soon as a ballot is introduced, that demand is lost as you know that going to Norwich away on a wet Tuesday in December won't get you up and list or increase your chances of the big aways would see an even chance for everyone.

The thresholds WILL increase just as they ALWAYS have and to think otherwise would be incredibly naieve and make no business sense to the club. I hate to be the one to point it out but in business, money is king.

Plastic post, makes me sick tbh

Business my arse mate, we're a football club, always are, always have been.

 

[Dubai Blue]

It's not about finance, it's about demand.

Why do you think everything is about money? Firstly your rants about cup scheme and 'money up front', now this...it's not about money.

When we have x amount of people with high points then they'll be more people who qualify for games like United away, Chelsea away etc

If we have 10,000 people on 9,000 points then that'll be 10,000 people going for a United away ticket when we get a 3,000 allocation (we won't get 10k on that but it's an example).

Not everything is about money, you know...it's supply and demand, as Shady originally pointed out.

So many things wrong with this post that I don't even know where to begin.

City are a business whether you like it or not and ofcourse it is about money. That's why you just had to pay £50 for Platinum. What point is there in the club increasing demand without making money from it?? I can't even comprehend how you would think this?

Do you really think that the most popular away games will still go on sale at 9,000 points in 5 years time? Ofcourse they won't. The top threshold increases every season and has done since we moved to COMS. What makes you think that the club will suddenly keep the threshold the same when they haven't before and make an added logistical nightmare for themselves? It will not be a case that in ten years all 36,000 fans qualify for the first day of sales. That would make absolutely no business sense.

The whole point of "loyalty points" nowadays at City is to increase money through the doors. That's why the cup games suddenly received so many points last season after poor attendances. The exact same thing is happening with Gold/Platinum. City are increasing demand (and therefore money) through the reward of loyalty points. As soon as a ballot is introduced, that demand is lost as you know that going to Norwich away on a wet Tuesday in December won't get you up and list or increase your chances of the big aways would see an even chance for everyone.

The thresholds WILL increase just as they ALWAYS have and to think otherwise would be incredibly naieve and make no business sense to the club. I hate to be the one to point it out but in business, money is king.

Plastic post, makes me sick tbh

Business my arse mate, we're a football club, always are, always have been.

He was spot on about your Old Trafford allocation theory though.

 

[stadiumcat]

How does it work - do you have to buy tickets for every game or will you simply have the right to? And how much does it cost a season?

-- Sat Jul 02, 2011 5:15 pm --



Here's how it works:

Fan A has, for example 7,000 points and is on gold.
Fan B has, for example 1,000 points and is on platinum.

Fan A will get, say 120 points a month while fan B will get 240.

After a while (however long that while may be) Fan B will have caught A up, as he's going twice as fast.

So that means you're likely to have many more fans with a high number of points.

So there's likely to not be enough tickets to go round for high-profile away games.

Now, here's the key point:

Not only have City thought up a way to create the problem (introducing Platinum), they've also though up a way to give people an 'I'm alright, Jack' solution - Superbia.

The club will say they've only offered it to people who have proved their loyalty.

And, while that may be true, we all know they've offered it to the people who are most likely to buy the product.

"The club will say they've only offered it to people who have proved their loyalty" so what's wrong with that?

Nothing at all.

But some would argue what is wrong is the fact that club is engineering a system whereby people can effectively buy loyalty points and in the case of the Superbia membership, buying their way to the front of the queue for big-match tickets.

If you're going to have a loyalty system, then surely it can only be truly fair if people can't jump the queue by paying extra.

That has always been there though with the corporate tickets etc. e.g. how do all the celebs get tickets to the big games?

The big one for me is the £50 for Platinum over Gold that is only about loyalty points.

 

[Bill]

How does it work - do you have to buy tickets for every game or will you simply have the right to? And how much does it cost a season?

-- Sat Jul 02, 2011 5:15 pm --

Care to explain why City would elect to go down a ballot route when they can charge people extra for loyalty point incentives such a platinum?

A ballot would end that as everyone would be of an equal footing as opposed to now where the club can add extra loyalty points to game to ensure higher sales.

It's a bloody ridiculous thing to say that we are going towards a ballot when it takes away all incentives and financial rewards to club.

Here's how it works:

Fan A has, for example 7,000 points and is on gold.
Fan B has, for example 1,000 points and is on platinum.

Fan A will get, say 120 points a month while fan B will get 240.

After a while (however long that while may be) Fan B will have caught A up, as he's going twice as fast.

So that means you're likely to have many more fans with a high number of points.

So there's likely to not be enough tickets to go round for high-profile away games.

Now, here's the key point:

Not only have City thought up a way to create the problem (introducing Platinum), they've also though up a way to give people an 'I'm alright, Jack' solution - Superbia.

The club will say they've only offered it to people who have proved their loyalty.

And, while that may be true, we all know they've offered it to the people who are most likely to buy the product.

"The club will say they've only offered it to people who have proved their loyalty" so what's wrong with that?

we got those superbia things through the post, that would be 7500k to find, well you can imagine that we have no chance of paying that so sooner or later someone with dosh will take out seats, might take a while as we will keep going to games and rack up points anyway but if in years to come 10k superbias are sold thats 10000 proper blues missing from the crowd, that when you wont be able to tell the difference between eastlands and cold trafford.

 

[mcfcliam]

So many things wrong with this post that I don't even know where to begin.

City are a business whether you like it or not and ofcourse it is about money. That's why you just had to pay £50 for Platinum. What point is there in the club increasing demand without making money from it?? I can't even comprehend how you would think this?

Do you really think that the most popular away games will still go on sale at 9,000 points in 5 years time? Ofcourse they won't. The top threshold increases every season and has done since we moved to COMS. What makes you think that the club will suddenly keep the threshold the same when they haven't before and make an added logistical nightmare for themselves? It will not be a case that in ten years all 36,000 fans qualify for the first day of sales. That would make absolutely no business sense.

The whole point of "loyalty points" nowadays at City is to increase money through the doors. That's why the cup games suddenly received so many points last season after poor attendances. The exact same thing is happening with Gold/Platinum. City are increasing demand (and therefore money) through the reward of loyalty points. As soon as a ballot is introduced, that demand is lost as you know that going to Norwich away on a wet Tuesday in December won't get you up and list or increase your chances of the big aways would see an even chance for everyone.

The thresholds WILL increase just as they ALWAYS have and to think otherwise would be incredibly naieve and make no business sense to the club. I hate to be the one to point it out but in business, money is king.

Plastic post, makes me sick tbh

Business my arse mate, we're a football club, always are, always have been.

He was spot on about your Old Trafford allocation theory though.

Sorry, bit shit from me, that...I was a bit worse for wear when I posted it.

I think we're both right about the OT allocation though, as it could either way, hope we stay with loyalty points though, rewards the people who've been there since day one.

It's a shit system anyway...loyalty point inflation, tens of points (20 for an away) are worth fuck all anymore, only hundreds of points are (points for cup schemes).

 

[bennyboy]

How does it work - do you have to buy tickets for every game or will you simply have the right to? And how much does it cost a season?

-- Sat Jul 02, 2011 5:15 pm --



Here's how it works:

Fan A has, for example 7,000 points and is on gold.
Fan B has, for example 1,000 points and is on platinum.

Fan A will get, say 120 points a month while fan B will get 240.

After a while (however long that while may be) Fan B will have caught A up, as he's going twice as fast.

So that means you're likely to have many more fans with a high number of points.

So there's likely to not be enough tickets to go round for high-profile away games.

Now, here's the key point:

Not only have City thought up a way to create the problem (introducing Platinum), they've also though up a way to give people an 'I'm alright, Jack' solution - Superbia.

The club will say they've only offered it to people who have proved their loyalty.

And, while that may be true, we all know they've offered it to the people who are most likely to buy the product.

"The club will say they've only offered it to people who have proved their loyalty" so what's wrong with that?

we got those superbia things through the post, that would be 7500k to find, well you can imagine that we have no chance of paying that so sooner or later someone with dosh will take out seats, might take a while as we will keep going to games and rack up points anyway but if in years to come 10k superbias are sold thats 10000 proper blues missing from the crowd, that when you wont be able to tell the difference between eastlands and cold trafford.

Please tell me how 10000 will be sold.You are making out as if this superbia option is a bargain.Any City fan with a high number of points,all he or she has to do is go platinum and he/she will get tickets for every game they want.

 

[fathellensbellend]

loyalty had nothing to do with money when the system was introduced, it was to reward those fans who went the extra mile to watch city at the more unattractive fixtures, they then got their reward with being eligible for the big games.

if city deem it an opportunity to increase revenue by in effect selling loyalty points, they may well find it will backfire on them because once those loyal fans who have done their time find themselves being ousted for the glamour games, city will find those very same fans may well tell them to shove it.

if my chance of utd away etc goes because of money, then city can forget about mt attendance at league cup games, and birmingham away on a tuesday night etc.

the whole thing stinks.