Not giving a name, or any kind of clue, takes all the fun out of ITK!
I could say "lads, world record bid tabled, can't tell you who it's for, and things change in football, but it's a world record bid tabled". Doesn't commit to anything.
Sadly it looks like there will be very little leaked info, and that info that is out there is (rightly or wrongly) going to be kept very close to people's chest for fear of getting found out. Tbh I can't see how revealing a name on BM is going to stop a deal, but I don't know how transfers work, and if that's how you want to provide your info, then fine!