Speaker said:
Improved on the points total to the point of it being the clubs record haul . Setting a clubs record points total in your first season is a bit of an improvement .
In a league your performance as a whole is measured against the other teams in the league. Your final position in that league is the key performance indicator at the end of the season. Being 4th best one year, then being 5th best the next is not an improvement.
However, you could say that other positive performance indicators are there - e.g. you managed to improve your goals tally, or your defensive record, or points tally. But holistically, you failed.