Prestwich_Blue
Well-Known Member
Absolutely. We need upfront transparency on pricing. The Villa game, on a Tuesday night just before a trip to Wembley. is seemingly priced as a Category A game, which is ridiculous. If you have a 3-category system then they're Category B. And even that's too expensive currently (£61-£78).Fantastic work from all concerned, City Matters and all of the fan groups who organised the protest, but most of all to the blues who protested, who made their voices too loud for the club to ignore.
It's the least the club could've done though. So while we should take this for the win that it it patently is, given the intransigence of the club over the last few years, it's only a start and there's so much more we need to do. General Admission (single match ticket) prices need to come down, not just freeze, and the club are still not committing to reintroducing new full season tickets.
I don't particularly like category pricing but at least everyone knows what the match categories and associated prices are going to be when the categories are published before the upcoming season.
But we need to look at the whole pricing structure, which is completely ridiculous. Our cheapest ticket for that Villa game is higher than the most expensive at Anfield for any game. And it's 70% higher than Arsenal's lowest price for a Category B game against Villa. The club has taken advantage of demand, based on our consistent successes under Pep but that's opportunism, not a strategy. Because when the success runs out, as it has this season, opportunism doesn't work and we're left with a mess like this.
I'd also like to see a clear linkage between season ticket prices and matchday prices, so that if you buy 19 matchday tickets, those will be 10%/15%/20%, or an absolute amount, more than the equivalent season ticket.
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