Roll On City
Well-Known Member
- Joined
- 17 Mar 2012
- Messages
- 883
Sky and BT Premier League broadcast deal: Q&A
Where will the money go? How can I watch football on BT? All your questions answered...
How can I watch football on BT?
BT already has a TV service delivered over broadband connections through a set-top box. It says it will also be launching a “football-focused” channel for its games and will aim to provide access from “as many platforms as possible”. It will even entertain sub-contracting the rights back to Sky but BT will not be a benign bedfellow: it aims to use football to become the nation’s predominant media presence.
Why did it cost so much?
Sergio Agüero settling the title in added time on the season’s final day was a fine and timely marketing tool for the Premier League with its tender for broadcast rights about to open. There was (rather implausible) talk of a bid from the Qatar-owned news channel Al Jazeera, while Google and Apple were also linked. The League’s chief executive, Richard Scudamore, described this as helpful “competitive tension”.
What does this mean for the Football League?
Under the present deal Football League clubs take £372 million from the total broadcast deal, the rump of which goes to clubs relegated from the top flight in ‘parachute payments’ worth £48 million over four years to each of them. That works out as £2.2 million each for the rest of the Championship clubs.
With Premier League domestic-broadcast income rising around 73 per cent, can the Football League expect a commensurate rise?
“I don’t want to get drawn on that,” Scudamore told The Daily Telegraph. “That’s for the 20 clubs to decide. But there’s always a line of people around the block outside Gloucester Place looking for their share.”
Will ticket prices fall?
No one knows yet, but it may not be the clubs’ top priority.
Where will the money go? How can I watch football on BT? All your questions answered...
How can I watch football on BT?
BT already has a TV service delivered over broadband connections through a set-top box. It says it will also be launching a “football-focused” channel for its games and will aim to provide access from “as many platforms as possible”. It will even entertain sub-contracting the rights back to Sky but BT will not be a benign bedfellow: it aims to use football to become the nation’s predominant media presence.
Why did it cost so much?
Sergio Agüero settling the title in added time on the season’s final day was a fine and timely marketing tool for the Premier League with its tender for broadcast rights about to open. There was (rather implausible) talk of a bid from the Qatar-owned news channel Al Jazeera, while Google and Apple were also linked. The League’s chief executive, Richard Scudamore, described this as helpful “competitive tension”.
What does this mean for the Football League?
Under the present deal Football League clubs take £372 million from the total broadcast deal, the rump of which goes to clubs relegated from the top flight in ‘parachute payments’ worth £48 million over four years to each of them. That works out as £2.2 million each for the rest of the Championship clubs.
With Premier League domestic-broadcast income rising around 73 per cent, can the Football League expect a commensurate rise?
“I don’t want to get drawn on that,” Scudamore told The Daily Telegraph. “That’s for the 20 clubs to decide. But there’s always a line of people around the block outside Gloucester Place looking for their share.”
Will ticket prices fall?
No one knows yet, but it may not be the clubs’ top priority.