We sold Norwich's returned allocation for the opening game, and against Arsenal the ground was full part from single seats and now that seasoncard holders can sell their own seats, I don't think we'll ever sell all the single seats.Hope others do the same.
We got 50K for Hoffenheim and Shaktar in 2018/2019. And 40K for Lyon (was the 1st game, same as Leipzig).
We seem to be well down on that level. Maybe a lack of tourists? Those CL games always had a pretty different crowd.
I'm a bit puzzled by our crowds & ticket demand this season, for home and away games.
Other comparable clubs don't seem similarly affected?
I suspect part of our regular supporters are a bit wary of Covid. You've probably got the same effect at grounds around the country. It will take a while for people to get back to normal (3rd jab for those with reason to worry).