nmc
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Re: Has City explained the logic of buying other football cl
Agree with you. Top post.
C-Hop25 said:
Agree with you. Top post.
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Has City explained the logic of buying other football clubs?
- Thread starter Marvin
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aguero93:20
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Re: Has City explained the logic of buying other football cl
sniff sniff.C-Hop25 said:How can you not get excited about announcements such as the City Group investing into a Japanese football team? How could you possibly be sceptical and criticise this? You are BLIND and wouldn't know a good thing if it hit you.
It's all about increasing our global brand. The commercial opportunities that exist by investing into foreign markets all over the world is MASSIVE. Think of the numerous sponsorship deals that could happen. The initiatives that could be set in place are innumerable. The scum at the swamp due to their success over the years are a global brand and have a huge sponsorship deal with Chevrolet - an American company. This Japanese team are backed by Nissan - so look at the money making opportunities that exist with Nissan immediately?
The Premier League is the biggest league in the world. The top clubs have fans from all over the world, in North America, South America, the Middle East and Asia. I do believe that owning clubs all over the world will help grow our fanbase as well, and turn it into a truly global one. Lets face it, the Australian League and Japanese League are never going to be the biggest leagues in the world - so fans from all these countries support their local team, but also have support a 'big club' in one of the big leagues. City can now be that team. And the commercial opportunities that exist with these new fans as well - merchandising etc etc are AMAZING.
Football is also a sport played all over the world. The best players come from all over the world. Having these 'Satellite Clubs' if you will, situated all over the world will enable us grow deep roots into each respective continent in regards to scouting and youth. Through the partnership each club will also gain our football and scouting know how - I believe we will see each club scouting, identifying and bring on board the best local talent - from the entire continent. Using our uniformed training methods to develop them, and if good enough I do believe we will see plenty of exchanges of talent among the City group.
I certainly would love to see an announcement about a team in South America. We all know how much talent comes from there. Can you just imagine the commercial opportunities that exist for City have an established and successful South American team, and the prospect of the best young talent in South America - having been identified, scouted and developed by a City Group team - a team full of 17-22 year old Fernandinho's, Aguero's, Suarez's, Neymars, Rivaldos etc etc. All within our group and if they are could enough, to be transferred to the biggest and main part of the City group - MCFC.
AMAZING.
Im so excited at this project. I can not wait to see our team in New York play. You'd be an idiot not to be. Sorriano and Txiki are the main people responsible for Barcelonas years of success. They only scratched the surface their though. Thank god we are going to get the whole benefit.
birchvillablue
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Re: Has City explained the logic of buying other football cl
I think its a great outlet for players coming to the end of their career (no disrespect to these leagues), and a possibly sweetener for some players to be given the prospect of playing in the MLS etc when their playing contract expires for City? For example Demichelis has publicly stated he would like to play in the MLS at some point in his career?
I think its a great outlet for players coming to the end of their career (no disrespect to these leagues), and a possibly sweetener for some players to be given the prospect of playing in the MLS etc when their playing contract expires for City? For example Demichelis has publicly stated he would like to play in the MLS at some point in his career?
St Helens Blue (Exiled)
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Re: Has City explained the logic of buying other football cl
Could somebody please explain this and only this.
How do we make money by buying all these different clubs. How does it actually put cash into the MCFC Coffers?
Surely any sponsorship deals for NY City or Melbourne etc will go in their accounts.
jonmcity said:Marvin said:I don't get it.
Is it about building international support for City? i.e. easier to get football fans to support City if they have a City team in their own League?
Are we not storing up problems for the future? It's only a question of when we have a proper International Club competition and City clubs would be excluded from playing each other
Think its all about making money from global sponsorship deals with clubs in each continent.
Could somebody please explain this and only this.
How do we make money by buying all these different clubs. How does it actually put cash into the MCFC Coffers?
Surely any sponsorship deals for NY City or Melbourne etc will go in their accounts.
aguero93:20
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Re: Has City explained the logic of buying other football cl
MCFC sign one sponsorship deal for all the global clubs and keep the money, CFG continue to invest in the clubs.St Helens Blue (Exiled) said:jonmcity said:Marvin said:I don't get it.
Is it about building international support for City? i.e. easier to get football fans to support City if they have a City team in their own League?
Are we not storing up problems for the future? It's only a question of when we have a proper International Club competition and City clubs would be excluded from playing each other
Think its all about making money from global sponsorship deals with clubs in each continent.
Could somebody please explain this and only this.
How do we make money by buying all these different clubs. How does it actually put cash into the MCFC Coffers?
Surely any sponsorship deals for NY City or Melbourne etc will go in their accounts.
cucumberman
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Re: Has City explained the logic of buying other football cl
I reckon it goes to the investors' accounts. And the investor can inject back to the club or source is to another investment where he sees fit, or cash it for personal profit like the glazers' cash cow model.
CFG has 80% stake in MHFC and 20% at Yokohama Marinos. They'll get their shares worth of net profit I would assume, and at the same time have platforms to promote its other clubs, thus exponentially increasing comercial stream.
Its global franchising to promote the brand for consumer and sponsors awareness. I think.
St Helens Blue (Exiled) said:jonmcity said:Marvin said:I don't get it.
Is it about building international support for City? i.e. easier to get football fans to support City if they have a City team in their own League?
Are we not storing up problems for the future? It's only a question of when we have a proper International Club competition and City clubs would be excluded from playing each other
Think its all about making money from global sponsorship deals with clubs in each continent.
Could somebody please explain this and only this.
How do we make money by buying all these different clubs. How does it actually put cash into the MCFC Coffers?
Surely any sponsorship deals for NY City or Melbourne etc will go in their accounts.
I reckon it goes to the investors' accounts. And the investor can inject back to the club or source is to another investment where he sees fit, or cash it for personal profit like the glazers' cash cow model.
CFG has 80% stake in MHFC and 20% at Yokohama Marinos. They'll get their shares worth of net profit I would assume, and at the same time have platforms to promote its other clubs, thus exponentially increasing comercial stream.
Its global franchising to promote the brand for consumer and sponsors awareness. I think.
john@staustell
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Re: Has City explained the logic of buying other football cl
That's a really good point. We are talking global mega-sponsor, much more high-profile than UK-only clubs might achieve, however 'big'.
aguero93:20 said:MCFC sign one sponsorship deal for all the global clubs and keep the money, CFG continue to invest in the clubs.St Helens Blue (Exiled) said:jonmcity said:Think its all about making money from global sponsorship deals with clubs in each continent.
Could somebody please explain this and only this.
How do we make money by buying all these different clubs. How does it actually put cash into the MCFC Coffers?
Surely any sponsorship deals for NY City or Melbourne etc will go in their accounts.
That's a really good point. We are talking global mega-sponsor, much more high-profile than UK-only clubs might achieve, however 'big'.
Re: Has City explained the logic of buying other football cl
It's more about having an international reach. The sponsors that are interested in NYCFC and Melbourne won't necessarily be interested in MCFC and vice versa. The US market and the Australian markets are very specific as is the European market.
Look at Chevy for example and their deal with United. Chevy didn't want to put that money into a New York team because they're trying to grow their brand in Europe and Asia after dominating the US. Manchester United had numerous contacts in the US due to the Glazers business interests there and United's historical focus on the US as a market for growth. So United sold them on the idea that they could have significant visibility in a beloved club and game across Europe and Asia and they negotiated a massive deal based on this.
Look at City's own Etihad deal. When Etihad first paired with City, they were virtually unknown to the public and were a loss making institution being in a somewhat similar situation to City. Both were Abu Dhabi based ventures that believed they had a bright future but needed investment and global marketability. City gave Etihad the marketing space and in Manchester gave them a visibility that has helped grow the Etihad brand. They are now organising code shares in the US with major airlines and are investing in US soccer for the same reason. It grew their visibility and respectability.
What City seem to be creating here is a network of football clubs but also a commercial network. Khaldoon talked about offices in Kuala Lumpur and China which is great but these clubs not only allow us to put commercial staff on the ground but the 20% that we hand out to local investors who already have major contacts there (such as the NY Yankees and the Melbourne investors) will help growth. We're essentially giving away 20% of the project in return for their contact books and industry knowledge at a local level.
The Japanese deal is similar but as they have regulations over foreign ownership, we seem to have taken the 20% share and left Marinos with the 80% share. For this we can feed them scouting and coaching resources and education whilst they turn sponsors in Japan interested in sponsoring the major European and global markets onto us. I do believe that that deal has probably already paid for itself with the Nissan partnership that we saw at the West Ham game. Nissan can't get that type of exposure in the Japanese market but we can provide it to them.
Think of this as a fishing net. At the moment we and every other major club mainly trawls a small pond. We compete on the same ground as others and try to bring in our own haul. What the City Football Group does is cast our net across an entire ocean. We might catch a fish in Melbourne that is interested in expanding to the American markets, which we can provide and helps build long terms relationships with them so that when they want to come into Europe, we have them covered there aswell. We might catch a great white shark that only lives in Japan. Maybe a company in the US is interested in moving into the Middle Eastern markets where I'm sure Al-Jazeera FC will join us at some point?
I once wrote something to Tolmie in a PM when we were talking about different business models. I said that the genius of Microsoft compared to others is that they don't just own pieces of software and the like, they own the entire platform. If you want to write software for a home computer that will sell in its millions, you generally have to adhere to Microsoft and their bullshit because they own Windows and they say what happens with it. Your choices are to either move platform to a less profitable and less available base or pay them what they want. Everybody just pays them. It's the same with Steam for all you gamers out there and the same with Google for you website owners. If Google decided tomorrow that every website needed a piece of Google ran code on it to be listed on their search engine, me and Ric would be implementing it the same day as with every other website owner in the entire world.
Controlling the platform gives you not only a massive reach but a level of control that others need to adhere to. The City Football Group are creating this platform as we speak by moving into global marketplaces and tying them all up together. This is not dissimilar to what the Premier League Big Five did in 1989 or what UEFA have done with the Champions League packages.
The amount of upsides to this as just ridiculous. They are too numerous to mention. Others have already identified a collective bargaining agreement and I have already mentioned our ability to be more flexible to a potential partner's needs as well as the value of having local contacts as United have shown in the US, we have shown in the Middle East, Liverpool have shown in Boston, etc. What about if we continue to buy new clubs at this level for 10 years? What about if we make them the best clubs in Japan, Australia, the US and Europe and we hold a City Football Group Invitational Tournament? How much would the TV rights and matchday revenue for that go if it included some of the best clubs in the world playing their full squads I wonder? How much could we sell a place in the tournament to to another club? Just a tiny thought amongst many. How would this affect our transfer policy? We could use our network not just of sponsors but also PR agents with contacts in their national press like Kloss does here and make our new signing a global superstar immediately, which considering we own our player's image rights would move money back into us. What about the ability to offer the next American superstar the chance to be trained at the best Academy in the US, move them over to City when they have hit the right talent and then retire back home, maybe with a career where we start them off as a coach trained in Australia before they come back to us? How would this affect us picking up the best coaches in the world, guaranteeing that even if a new manager comes in we can move them to an affiliate that plays the same way, a real job security in a field where there isn't enough? What about potential scouting possibilities having all these clubs scouting their local talent and bringing them in to play the City way?
When Cook started talking about a ten year plan, this is it for me. This one structure in my opinion will make us the highest revenue generating football club in the entire world and I absolutely cannot believe that nobody else thought of it before. I guarantee this setup will be copied by many people in the future, it's genius and like most genius ideas so simple that everybody should kick themselves.
The benefits of this are absolutely huge. We could literally talk all day about how fantastic an idea this is for us. This isn't just like having a feeder club, it's an integrated approach to widen City's net across the entire world in every single marketplace and every single country. We are building our own platform and will control it as such.
St Helens Blue (Exiled) said:jonmcity said:Marvin said:I don't get it.
Is it about building international support for City? i.e. easier to get football fans to support City if they have a City team in their own League?
Are we not storing up problems for the future? It's only a question of when we have a proper International Club competition and City clubs would be excluded from playing each other
Think its all about making money from global sponsorship deals with clubs in each continent.
Could somebody please explain this and only this.
How do we make money by buying all these different clubs. How does it actually put cash into the MCFC Coffers?
Surely any sponsorship deals for NY City or Melbourne etc will go in their accounts.
It's more about having an international reach. The sponsors that are interested in NYCFC and Melbourne won't necessarily be interested in MCFC and vice versa. The US market and the Australian markets are very specific as is the European market.
Look at Chevy for example and their deal with United. Chevy didn't want to put that money into a New York team because they're trying to grow their brand in Europe and Asia after dominating the US. Manchester United had numerous contacts in the US due to the Glazers business interests there and United's historical focus on the US as a market for growth. So United sold them on the idea that they could have significant visibility in a beloved club and game across Europe and Asia and they negotiated a massive deal based on this.
Look at City's own Etihad deal. When Etihad first paired with City, they were virtually unknown to the public and were a loss making institution being in a somewhat similar situation to City. Both were Abu Dhabi based ventures that believed they had a bright future but needed investment and global marketability. City gave Etihad the marketing space and in Manchester gave them a visibility that has helped grow the Etihad brand. They are now organising code shares in the US with major airlines and are investing in US soccer for the same reason. It grew their visibility and respectability.
What City seem to be creating here is a network of football clubs but also a commercial network. Khaldoon talked about offices in Kuala Lumpur and China which is great but these clubs not only allow us to put commercial staff on the ground but the 20% that we hand out to local investors who already have major contacts there (such as the NY Yankees and the Melbourne investors) will help growth. We're essentially giving away 20% of the project in return for their contact books and industry knowledge at a local level.
The Japanese deal is similar but as they have regulations over foreign ownership, we seem to have taken the 20% share and left Marinos with the 80% share. For this we can feed them scouting and coaching resources and education whilst they turn sponsors in Japan interested in sponsoring the major European and global markets onto us. I do believe that that deal has probably already paid for itself with the Nissan partnership that we saw at the West Ham game. Nissan can't get that type of exposure in the Japanese market but we can provide it to them.
Think of this as a fishing net. At the moment we and every other major club mainly trawls a small pond. We compete on the same ground as others and try to bring in our own haul. What the City Football Group does is cast our net across an entire ocean. We might catch a fish in Melbourne that is interested in expanding to the American markets, which we can provide and helps build long terms relationships with them so that when they want to come into Europe, we have them covered there aswell. We might catch a great white shark that only lives in Japan. Maybe a company in the US is interested in moving into the Middle Eastern markets where I'm sure Al-Jazeera FC will join us at some point?
I once wrote something to Tolmie in a PM when we were talking about different business models. I said that the genius of Microsoft compared to others is that they don't just own pieces of software and the like, they own the entire platform. If you want to write software for a home computer that will sell in its millions, you generally have to adhere to Microsoft and their bullshit because they own Windows and they say what happens with it. Your choices are to either move platform to a less profitable and less available base or pay them what they want. Everybody just pays them. It's the same with Steam for all you gamers out there and the same with Google for you website owners. If Google decided tomorrow that every website needed a piece of Google ran code on it to be listed on their search engine, me and Ric would be implementing it the same day as with every other website owner in the entire world.
Controlling the platform gives you not only a massive reach but a level of control that others need to adhere to. The City Football Group are creating this platform as we speak by moving into global marketplaces and tying them all up together. This is not dissimilar to what the Premier League Big Five did in 1989 or what UEFA have done with the Champions League packages.
The amount of upsides to this as just ridiculous. They are too numerous to mention. Others have already identified a collective bargaining agreement and I have already mentioned our ability to be more flexible to a potential partner's needs as well as the value of having local contacts as United have shown in the US, we have shown in the Middle East, Liverpool have shown in Boston, etc. What about if we continue to buy new clubs at this level for 10 years? What about if we make them the best clubs in Japan, Australia, the US and Europe and we hold a City Football Group Invitational Tournament? How much would the TV rights and matchday revenue for that go if it included some of the best clubs in the world playing their full squads I wonder? How much could we sell a place in the tournament to to another club? Just a tiny thought amongst many. How would this affect our transfer policy? We could use our network not just of sponsors but also PR agents with contacts in their national press like Kloss does here and make our new signing a global superstar immediately, which considering we own our player's image rights would move money back into us. What about the ability to offer the next American superstar the chance to be trained at the best Academy in the US, move them over to City when they have hit the right talent and then retire back home, maybe with a career where we start them off as a coach trained in Australia before they come back to us? How would this affect us picking up the best coaches in the world, guaranteeing that even if a new manager comes in we can move them to an affiliate that plays the same way, a real job security in a field where there isn't enough? What about potential scouting possibilities having all these clubs scouting their local talent and bringing them in to play the City way?
When Cook started talking about a ten year plan, this is it for me. This one structure in my opinion will make us the highest revenue generating football club in the entire world and I absolutely cannot believe that nobody else thought of it before. I guarantee this setup will be copied by many people in the future, it's genius and like most genius ideas so simple that everybody should kick themselves.
The benefits of this are absolutely huge. We could literally talk all day about how fantastic an idea this is for us. This isn't just like having a feeder club, it's an integrated approach to widen City's net across the entire world in every single marketplace and every single country. We are building our own platform and will control it as such.
Re: Has City explained the logic of buying other football cl
Probably been answered before but where does MCFC stand in relation to the City Football Group?
Do we own it? Are we one of the members of it (along with the other clubs)?
And more importantly, where can I get a job travelling the world visiting each of the members of the group?
Probably been answered before but where does MCFC stand in relation to the City Football Group?
Do we own it? Are we one of the members of it (along with the other clubs)?
And more importantly, where can I get a job travelling the world visiting each of the members of the group?
Re: Has City explained the logic of buying other football cl
City Football Group are officially our parent company and offivcially owned by Sheikh Mansour. In practice however we share the exact same Board and they are registered at our London offices.
moomba said:Probably been answered before but where does MCFC stand in relation to the City Football Group?
Do we own it? Are we one of the members of it (along with the other clubs)?
And more importantly, where can I get a job travelling the world visiting each of the members of the group?
City Football Group are officially our parent company and offivcially owned by Sheikh Mansour. In practice however we share the exact same Board and they are registered at our London offices.