The furlough disgrace was nottin more then the Americans being greedy btards and getting that completely and utterly wrong in insulting us all. (I more blame Morre as he's 'supposed' to be the Scouser among them who should know the values of the people in the City and what we stand for.). That's still a sore point with many of us and has sadly gone a long way to knocking down the trust in them they'd built up over all the good work they've done the past 4 years or so after going all-in on Klopp and changing their whole method of operation.
We're, down to in large part to taking things slowly at the start with money ball principles as you mentioned, now in just about the healthiest position the football clubs ever been. On and off the pitch. Totally self-sufficient. What we spend is what we earn. Their business model is pretty much perfect and the financial rewards on the pitch are seeing the club fly up the most valuable club/ highest-earning club list with record profits being posted year-on-year. The record-breaking new kit deal with Nike which puts profits back in the clubs own hands from the 20% of all sales/ 15% on footwear on top of the initial £30 million and bonus payments, is another glaring example of the coffers continuing to roll n. We're just approaching the end of the £50 million redevelopment of Kirkby to move all age groups into one facility, ala your training complex, with work then to start on redeveloping the Anfield Road end. (They naturally only commit to one project at a time.). But all the great off-field improvements to the ground and other facilities doesn't impact on other areas of the club financially. They don't take any dividends out either which is a massive plus. Sure, at some point if they ever do sell, they'll rake in a glorious profit. But they aren't taken out of the club like say, the Glaziers do three or four times a year which is a massive difference.
And with a great aged squad (the strongest we've had at any time in the PL era) /most all tied down for the 5 years or so, along with burgeoning youth being given its head already, the need to have to buy to any significant degree just isn't there.
I'm sure, like every club, they'll have to make some changes to accommodate the unprecedented times we are now sadly in. But I've no fear that the model they have in place will sustain them as well as anyone through this the way we do our business.
We're set up, on and off the pitch, for long term sustainability to challenge for major honours season-on-season. For all the dip in popularity that needs to built back up after the furlough carnage with many of us, nobody now disputes, after learning from their early mistakes, that the club couldn't be in any better hands off the pitch.