Liverpool Thread - 2022/23

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Liverpool fan channel Redmen TV have chosen their most hated player and the winner is.....

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Pickford was robbed.
 
I’d wager that City carry more prestige than Littlewoods with today’s teenagers.
I tell you what mate, you are right, for the dippers and the rags they cant/wont see it,where I live city are... big, big news, they dont care about history, they watch the game and come to their own conclusions. we are the best team on the planet, the fans from brazil and argentina know it, ask them !!!!!!
 
I tell you what mate, you are right, for the dippers and the rags they cant/wont see it,where I live city are... big, big news, they dont care about history, they watch the game and come to their own conclusions. we are the best team on the planet, the fans from brazil and argentina know it, ask them !!!!!!
Yep, same in Malaysia. You see quite a few Liverpool, rags and (coincidentally just as they've started to 'challenge' for the title) Arsenal shirts, but they're typically on people in their 30s and above. If you see kids in an English football shirt, it's almost always City.

There was someone in the Youtube comments the other day who couldn't believe that City bring in more commercial income than 'established' clubs with 'worldwide fanbases'. He couldn't get his head around the idea that huge companies want to attach their brand to success, not history, and we've had 10 years of more success than any other club.
 
Yep, same in Malaysia. You see quite a few Liverpool, rags and (coincidentally just as they've started to 'challenge' for the title) Arsenal shirts, but they're typically on people in their 30s and above. If you see kids in an English football shirt, it's almost always City.

There was someone in the Youtube comments the other day who couldn't believe that City bring in more commercial income than 'established' clubs with 'worldwide fanbases'. He couldn't get his head around the idea that huge companies want to attach their brand to success, not history, and we've had 10 years of more success than any other club.
It is to the young kids' taste that marketing money is spent. Old dinosaurs just pay the amount. What the people in their 30's or 40's like or dislike is completely irrelevant. People above 50's don't exist in the marketers' eyes.
 
It is to the young kids' taste that marketing money is spent. Old dinosaurs just pay the amount. What the people in their 30's or 40's like or dislike is completely irrelevant. People above 50's don't exist in the marketers' eyes.
Older people buy the TV package, which is where the real money is. But that money is split evenly, so it's irrelevant what team you support.

In terms of a brand like Puma, the value isn't really in selling the shirts, although that helps, it's in positioning themselves as a brand that people associate with elite-level sport. You see it more in minority sports. People into badminton buy Yonex clothes not because they're a fan of all of the elite badminton players that they sponsor, but because they fact that so many elite players wear it means it must be the best. If you're into skateboarding, you wear Vans. If you're into swimming, you buy Speedos. So sponsoring City is valuable to Puma, but not because they're selling shirts to City fans. No brands make back their sponsorship money on shirt sales.

Are Umbro, Diadora, Reebok, Lotto, Slazenger worse quality brands? No, but people don't buy them to the same degree as Nike, Puma and Adidas because they aren't seen on the top athletes any more. Although arguably over time this then becomes a downward spiral where these brands are forced to become a budget brand and so cut costs and get worse over time too.
 
It is to the young kids' taste that marketing money is spent. Old dinosaurs just pay the amount. What the people in their 30's or 40's like or dislike is completely irrelevant. People above 50's don't exist in the marketers' eyes.
Nooooooooo
 
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