Why? Newcastle, Brighton, Brentford and Palace are examples of well run clubs well managed playing decent football and doing OK. Sunderland, Sheffield and Brum, Oldham Coventry, Boro and Swindon for that matter are all clubs who featured and thought they had hit the big time and frittered it away - we did it FFS and were nearly down there with the dead men. You are where you are and the table doesn't lie - we have had over a decade of a plan thats come to fruition - thats how you run a sound business - I am pleased to say the rags have had the same period of complete bollocks and are getting what they deserve but sorry the idea that Sunderland or Wednesday deserve better because of some sort of history is for the birds - thats dipperthink - the past is the past now is now and you are where you are because of now.