As someone with a pretty good amount of loyalty points, but less than the 22k required to guarantee a ticket, I have no problem with the ballot being pretty open and think it’s fair.
I was lucky enough to get a ticket in the ballot, but I don’t think it’s fair to grant absolute priority to those who attended for years and years (even if that might normally include me). Yes we get it, you went to Division Two away matches. But giving total priority to those who attended for years just means the same people are always at the front of the queue. Like it or not, we’re a different footballing prospect now. You shouldn’t get dibs on league winning, europe conquering football, just because you went to Gillingham (and yes I was there).
What I don’t get is loyalty points are spoken about as a quasi-socialist ethical right. It’s the complete opposite of ethical. I’m in my 20s, but I’m fortunate enough to have had a season ticket for many years with my dad. Lots of people my age weren’t that fortunate, and wouldn’t get any tickets in a loyalty system. Hell, I probably won’t stand a chance of UCL final tickets. But at least we don’t have a 10 year waiting list for season tickets and we can generally get to home games in usual times.
Edited to say: I also think the platinum cards are a total joke. Shouldn’t be a case where the more you spend, the more you get points. We have a working class fanbase and it’s a ridiculously unfair scheme