The term Man City has been used for as long as I have been a fan, so 44years. Not sure what is washy about it tbh.I think you and NorCal are maybe missing the point of that example. Which I think is spot on for what it is worth.
The issue isnt hypothetically shortening the Milan to Mi. it is including it at all. Just Inter, works. Inter Mi, doesnt. Just City, works. Man City, a bit washy. It would be like Dortmund putting on Bo.Dortmund. Or Bayern MU.
Part of me half expects puma to include the badge btw, in the middle of the Man City, and maybe that's why they need both, and leaks show it without the badge to generate the talking or even controversy around it for a bit of attention.
I use City a lot and people know who you mean when you say City also.
Nobody has ever called Dortmund Bo. Dortmund.
Inter or AC get used a lot.