This is "istree" vs new normal. How far back have Nielsen gone in their database to assess City's sponsorship potential?
Which dynamics add weight to a clubs saleability? Current success, viewing figures or a clubs historic success.
How far back do the calculations go? The PL era? When Fatty Arbuckle was a Superstar in silent films? City seeking to ascertain the criteria that we are being judged by is perfectly legitimate, & if the PL were honest brokers, they'd be happy with more money coming into the game based on success & ambition.