OK, I'll try to help you out:
Take Google, type "NYCFC" then tap on images.
Take a screenshot
Repeat step one substituting NYCFC with MELBOURNE CITY FC
Take another screenshot
Now compare your nice new screenshots and look for corporate identity clues, brand consistency if you like, and make a mental note. Things like, oh...I don't know, colour schemes, fonts, etc. See any patterns emerging? Anything that makes you think "it almost looks like these two clubs are somehow Linked" possibly?
Now examine the "new" badge...
I'll leave it there.