I've been contacted by a Spurs fan in response to all this. he says:
I remember the Berbatov campaign, which also got picked up on Spurs sites.
I have a suggestion based on something I observed on a Spurs forum. It involved the 16 fans accused of abusing Sol Campbell last season. Initially they were charged of racial abuse, then the racial element was dropped. A few fans pleaded guilty and other accepted cautions. However, two a father and his 13-year old son, refused to comply and went to court. This was after the father refused an offer to drop charges against him if his son accepted a reprimand. He refused. Initially he was found guilty but he appealed. In the appeal the judge looked at the prosecution evidence and threw out the case without listening to the defence. He then criticised the CPS for bringing it to trial.
The reason I raise this here is that, unlike the initial trial and the guilty verdict, the retrial and quashing of the verdicts went unreported. The father posted the story on a Spurs site and it was discussed. Someone had the idea of writing the story on as a blog, which can be linked to Newsnow. The blog was posted yesterday and picked up by newsnow. Within an hour reports on online news sites appeared (e.g. here) and the Guardian had the story within four hours.
The time line was
Sept 11: someone posted on GG to say they heard the decision had been quashed
Sept 12: someone copied the father post on COYS (a private Spurs forum) to GG
Nothing for 4 days
Sept 16: 11.42 blog posted
Sept 16: 12.12 newsnow pick up blog
Sept 16: 3:32 Guardian article
So my suggestion would be to start a blog to highlight the campaign. I'm not sure how you link blogs to newsnow, but that is the way to get attention. (end)
This supports what others are saying about blogs etc.