If Celtic and Rangers are so big.. how come they only have 1M and 500k instagram followers?

Definitely has to be seen as a metric.
I can see how it may be a mark of the age of a clubs fanbase but not the size of a club . I dont have and never will have Instagram and therefore wont ever follow city on it , do they become a smaller club because I am not visable as a fan on there ?
 
City 26.5 million. Celtic 1 million, Rangers 531k. Fulham for example, have 606k followers.

They perform poorly on every social media site, not just instagram.
Wow, I didn't realise Fulham were so massive. It doesn't look that way at the ground, perhaps the rest of the 606,000 are all be having a drink on the concourse.
 

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