It is our journalism that is the problem. Sports journalism should be about sport - the attainment of excellence - but too often it is more about the personality. He gives them what they want - he is young, good looking, and has achieved way beyond his years. They are seeking the replacements for Messi and Ronaldo, and he needs to be careful not to get caught up because sport and celebrity are often incompatible bedfellows. His two individual moments in this tournament should not overtake the poor general displays he has given. It is not to condemn him and destroy his confidence but it is to highlight how he can take his game to the next level. A proper coach will praise his goals and identify that holding on to the ball for too long has denied teammates good opportunity, and lost possession. This has happened on multiple occasions and it needs to be explained to him that this is both demotivating for his colleagues and dangerous for the team. In short, the team comes before individuals...ALWAYS.