That's it. It's a simple thing to address but something that has to happen. Considering they have designed it to be capable of taking three monster tifos from the roof and with better noise retention, it is silly to ruin that by having a corporate area right at the front.
As
@Didsbury Dave said, there has a to be a group leading this and responding on that basis. Whether it's 1894 via a survey on here that gets signatures opposing it or a new group.
It would be worthwhile doing a generic objection to the planning application on that basis. Can write one in two seconds and then everyone just changes their name on it. If thousands of those go in then City will probably want to act for PR reasons.