I saw a kid wearing a Liverpool shirt in a tribe in the middle of the jungle in Malaysia. Obviously didn't even know what the shirt was.
Interestingly, a mate of mine did a Christmas thing this year for refugees from Myanmar where the kids could choose a football shirt. They all chose PSG or Man Utd, with a couple choosing Argentina and Portugal. No Real Madrid, no Bayern Munich, no Barcelona, no Juventus, no City, no Chelsea, no Liverpool. They don't support those teams, they support Messi and Ronaldo. If he'd done the same thing a year before, everyone would have asked for Juventus and Barcelona.