Soriano building City's culture club

[Deleted member 52846]

We got to start singing "Manchester Manchester"

I've never understood why we rarely sing the word Manchester.

 

[cockneycarparkm32]

come a come a come a come on City !! ooops! wrong culture club

exits thru back door oops! again

 

[RobertFish]

I think the vision is an interesting one. As an American my indoctrination into football was from a distance. As a kid I loved the Manchester music scene and when I started touring, as a musician in the early 90’s, I was drawn to Manchester. When I finished up a tour, could have a day off or needed to come to England for any reason the city I wanted to be in was Manchester because of the music. When it came to Football, as an American and during a time where access to football was almost obsolete aside from local school kid matches, it was natural for me to be drawn to a Football club that came from a place I had some attraction towards and for me that was Manchester. My first match was at Old Trafford, on November 10 1994, to see City v United. United tore City up (5-0) but as an outsider, whose primary passion was music and specifically the music of Manchester, how could I not fall for City? Who better represented the music I was interested in? What team better represented my day to day experiences back at home (New York City)?

As City tries to grow global influence and specifically finding unique ways to develop how outsiders are introduced to our Club, and most importantly are differentiating from every other “big” club, I think focusing on the tradition of the club and Manchester itself is a great one and it does give City a unique and interesting story.

 

[cartesian]

It's a simple - Manchester heritage and all that will mean f. all to some average foreigner

With respect, I think I'll take Soriano's word over yours on this one.

FCB is a global brand, but it's distinctly Catalan to the core and proud of it.

While Manchester might not be at the heart of a regional independence movement, it has every bit a rich and unique history and culture for the owners to tap in to. I'm not even from Manchester - I've lived the majority of my life in the South - so don't think I'm some kind of deluded native.

The long and the short of it is that the owners are determined to preserve our history. Whatever you think about Ever Blue or Brian Marwood or the 12 point gap or whatever, on this topic we have nothing to complain about.

 

[bluedreaming]

What a great read

 

[grim up north]

It's a simple - Manchester heritage and all that will mean f. all to some average foreigner

With respect, I think I'll take Soriano's word over yours on this one.

FCB is a global brand, but it's distinctly Catalan to the core and proud of it.

While Manchester might not be at the heart of a regional independence movement, it has every bit a rich and unique history and culture for the owners to tap in to. I'm not even from Manchester - I've lived the majority of my life in the South - so don't think I'm some kind of deluded native.

The long and the short of it is that the owners are determined to preserve our history. Whatever you think about Ever Blue or Brian Marwood or the 12 point gap or whatever, on this topic we have nothing to complain about.

Somebody will find something to complain about

 

[Slicker than Sommeil]

I think the club understand our, as in us the long suffering blues, the need to gain income from potential rise in demand for our games.

I think this is merely a spin off from the stadium extension/backing for safe standing.

If the club can expand the stadium and at the same time increase the potential number of people in it, they will. The club can still accommodate all of us long suffering LOYAL lot by making areas cheaper/capped in the safe standing STAND/S (hopefully it's implemented into a full stand or lower tier) then we can still squeeze more money, from the erm, Arsenal/Rags corperate types?

Win/Win for both if it's played out the right way.

 

[Hopeitschipskippax]

Meh...

So basically they'll market this club to the JCL's as being apart of Manchester, and focus on the culture/heritage in the area...so we'll have thousands flocking to the city every other week and a vast amount of people actually from the area won't even be in the ground, sat in a pub near the ground watching the game as we can't afford to get in.

But forget about it - it's still a proper mancunian club because Hatton and Gallaghers are rolled out in a video on youtube with their accents and they'll say so.

Be Part of it ;)

Not sure about the Gallaghers, but, like myself, Ricky Hatton was born in Stepping Hill. Does that make him a PROPER Mancunian? Just askin! You can come from within a 50 mile radius of London and still get called a Londoner, but be born 7 miles from CITY centre Manchester and you're not a mancunian. Bizarre really.

 

[MSP]

It's a simple - Manchester heritage and all that will mean f. all to some average foreigner

With respect, I think I'll take Soriano's word over yours on this one.

FCB is a global brand, but it's distinctly Catalan to the core and proud of it.

While Manchester might not be at the heart of a regional independence movement, it has every bit a rich and unique history and culture for the owners to tap in to. I'm not even from Manchester - I've lived the majority of my life in the South - so don't think I'm some kind of deluded native.

The long and the short of it is that the owners are determined to preserve our history. Whatever you think about Ever Blue or Brian Marwood or the 12 point gap or whatever, on this topic we have nothing to complain about.

FCB part triggered an answer from my side but you did it on your own later.

Yes, Catalonia independent movement is what makes their Catalan identity making a point as well as find sympathies from their fans. So, yeah, there is a point in them doing it but it's more political that it is brand related. Political as promotion of their Independence movement but political in sense of winning clubs presidential elections, local sponsors etc..

And it's nowhere similar to City as Barcelona, football club, not city itself, is first that will people think about when hear Catalonia.

I don't doubt Manchester has it's own heritage and culture, pretty much any city has it on one or another way. But the problem is that worldwide global football fan base won't be easily moved from associating rags with Manchester rather than City, it's a long, long road, probably close to impossible with marketing they've already done and popularity they already have worldwide. It would be extremely expensive thing to do and can't see what would City gain for it to justify such work.

I have no doubts that Soriano is bigger expert than me, our annually incomes can prove it in a moment, I just doubt he really thinks that branding Manchester stuff in City marketing is what he really wants to do. I think it's milking Manchester in United brand and gaining free marketing from it. It's already done with initial purchase, it's why Everton was considered as a target by ADUG too. City would never get so much media coverage and free marketing if it would not be such a wonderful football story - local club being behind world's football giant suddenly challenging the big boys with all weapons. That's why I call ADUG's City purchase as business masterpiece decision.

I might be wrong, though I don't think I am but I believe that's what is exactly behind "branding Manchester" thing. It's so logical thing to do. It brings passion and when people are passionate about your product you can sell them whatever you want.

The only cultural heritage thing that could work is for you local and pre-takeover fans - to make you feel that sense of old, local and family club is still there.

 

[ped]

a lot of visionaries on this thread,its been 4 years since the takeover ,its the same manchester people sat around me,prices are still some of the cheapest in the prem .and we are champs of englend with some of the worlds best players,so instead of worring about what the future may or may not bring,how about saving any concerns for when they are warrented ,and stop flapping over some thing that may never materilise