"The Athletic" launches in the UK | About to be bought by NYT for $550m (p 32)

[Blue Mist]

Nice analogy from Stefan Borsonn (@projectriver) here:

That is excellent but sadly it is probably too clever for Tariq Panja and his chums and it will go right over there oh so clever heads

 

[Blue Mist]

They are constantly offering heavily discounted subscriptions though, which presumably helped greatly with that. Think I paid £9.99 for a year.

That's cheap compared to the £9.99 a month I pay for B.M

 

[citizen_maine]

They are constantly offering heavily discounted subscriptions though, which presumably helped greatly with that. Think I paid £9.99 for a year.

About £10 more than it's worth

 

[domalino]

They are constantly offering heavily discounted subscriptions though, which presumably helped greatly with that. Think I paid £9.99 for a year.

Yes, but isn't that what any new business does? When Uber first arrived it was pitifully cheap to undercut taxis and get a footprint, and then when they had a base the fees climbed continuously.

 

[Ric]

Yes, but isn't that what any new business does? When Uber first arrived it was pitifully cheap to undercut taxis and get a footprint, and then when they had a base the fees climbed continuously.

True, but I didn’t think they’d still be doing it 18 months down the line.

 

[pudge]

Nice analogy from Stefan Borsonn (@projectriver) here:

What was it?

 

[Blue Mist]

What was it?

In a very clever way he compared the athletic to City. He was taking the piss out of them.

 

[chesterbells]

What was it?

Wonder why it was deleted??

 

[Ric]

This is the tweet:


He seems to be saying he didn’t delete it though, which is a bit odd.

 

[super_city_si]

Also despite reports of them doing badly they have the 6th most of all subscription news websites.

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by the way… $68 a month for The Informer (Christian magazine) sounds like a massive scam.

Those private jets dont pay for themselves