Every time the club put Season Ticket prices up, more fans give up their Season Tickets. Then, City aren’t releasing new Season Tickets, so every year fewer proper City fans are part of the attendances.
Every time the club put Season Tickets prices up, there are more fans who keep their Season Ticket but who come out of a Cup Scheme, a few Cup Schemes or all the Cup Schemes to take money back.
There’ve been 13 price rises in 15 years, some as high as 12% when inflation was at 1%.
The more people come out of the Cup Schemes, the less people still in them enjoy the Cup games due to not enjoying being part of the crowd they’re in. So, the next season they too come out of the Cup Schemes.
Last night was in the Gutter Round of the CL. It wasn’t even the Ro16. The Gutter Round are games that have never existed before and we had two weeks’ notice to find £52.50 for it, after just having paid £35 for Brugge in the League Phase which was £10 more expensive than any Group Stage game in the previous two CL campaigns to this one. Brugge itself was also a game we’ve never had to pay for before since it was the 4th home game (when there’d only ever been 3 before).
Therefore, when Madrid prices came out, even fans in the Cup Schemes decided to come out of the Cup Scheme or relist their ticket.
This isn’t Season Ticket holders fault. It is solely the club’s greed over many years that is at fault.
City fans without Season Tickets are looking at the prices of games, they’re looking at £52.50 for Madrid or £75 for Newcastle. They can’t afford both and Newcastle is on a Saturday at 3pm so it’s a no brainer which one they’re going to choose.
If both were £35, they’d likely go to both.
I went last night because I could afford it. But I did not enjoy being part of that crowd last night. It wasn’t a City crowd. I felt like an imposter in my own stadium. It was that bad that a bit of my love for football and City died last night and I too am now thinking that I’m never going to enter the CL Cup Scheme again. I even think the atmosphere from the regulars that did attend last night was good, but the number of non-City fans there last night was an all-time high, and I didn’t like it: I would estimate that 30% of those in attendance last night weren’t City fans, 30% were City tourists and 40% were City fans.