Re: City & FFP (continued)
Oct 04, 2014 22:30
By Simon Mullock
The Premier League champions are also ready to unveil a number of newly agreed packages to tie in with their £150m training complex too
Manchester City are about to hit a £400m jackpot.
The Premier League champions are in talks about extending their huge sponsorship deal with Etihad Airways that will bank them an extra £320million.
And City also ready to unveil a number of sponsorship packages ties to their new £150million Academy and training ground that will be worth a further £80million.
The deals will blow away any doubts that the Blues will struggle to meet UEFA’s Financial Fair Play Regulations after being hit with a raft of punishments earlier this year.
City are three years into a 10-year deal with Etihad worth £400million. The airline sponsors the stadium, shirt and a campus which will include the club’s new state-of-the-art training ground.
But it is understood that the agreement is about to be extended a further five years - and an improvement in terms that would see City bank £50million-a-season from the deal.
Builders are currently putting the finishing touches to the training ground, with Manuel Pellegrini’s first-team squad set to move in by the end of the month.
City have already had branding plans approved by the local council and are understood to be close to announcing three partners who will have their names emblazoned all around the complex.
It will include naming rights for a 7,000-capacity stadium to play reserve and youth-team matches and sponsorship for the first-team HQ.
A new bridge linking the Etihad Stadium with the training ground will also have a sponsor.
Each partner will pay around £25million over the course of a five-year deal.
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