Wed 17 Jul 2024, 09:15
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Manchester City remains the Premier League’s most valuable football club brand according to Brand Finance, who have noted that the Club’s brand value has seen an increase of 7% to £1.4 billion, in this year’s Brand Finance Football 50 Report.
The report highlights the Club’s consistent on-pitch success which has driven record commercial and matchday revenues, contributing to its growing brand value.
In 2023, Manchester City held the Premier League, FA Cup, UEFA Champions League, UEFA Super Cup, and FIFA Club World Cup titles and in 2024 the Club won the Premier League for a record fourth consecutive year.
Manchester City’s BSI (Brand Strength Index) score has improved considerably to 92.8/100, earning an AAA+ rating, the highest rating awarded by Brand Finance.
According to Brand Finance’s research, the Club achieves perfect scores for its ambition, for playing exciting and entertaining football, and for being well run and managed off the pitch, underscored by
Pep Guardiola’s leadership style.
Commenting on Manchester City retaining its position as the Premier League’s most valuable football club brand, Roel de Vries, Chief Operating Officer at City Football Group, said:
“As well as Manchester City retaining its position as the Premier League’s most valuable football club brand, the Club has also seen an increase in its overall brand value, demonstrating the ongoing and successful delivery of a multi-decade strategy, which has led to sustained growth over several years.
“This positive momentum, together with the consistent progress that we are seeing, reflects our commitment to long-term investment across all areas of our organisation and ensures that we are well placed to maintain our upward trajectory throughout the next decade and beyond.”