Matty
Well-Known Member
Liverpool still are a huge club, recognised the world over, with a rich history and global fanbase. Then again, so are celtic. Both have replaced world class players with mediocrity.
I really can't understand why they went for Rodgers. They should have learnt their lesson from giving Hodgson the gig. How can you go from mascerano, alonso and Gerrard to what is there now? I don't think the fall from grace will be as dramatic as leeds or blackburns though. They need to address it quickly though. Even a genius of a manager would need a few years to turn them into contenders again unless they were given unlimited funds to be able to write off the fees or contracts of those in place and recruit quality.
Liverpool won't go the way of Leeds or Blackburn as they've got a huge global fanbase and, therefore, the ability to generate sizeable sums of money themselves. Leeds spent money they didn't have, and were never going to have unless they achieved hugely on the pitch, whereas Blackburn had a wealthy owner (at the time) but were never of a big enough size to develop after their success in the way City have developed. Their fanbase is pretty tiny, and their stadium isn't really big enough either. Liverpool will, unless something completely unexpected occurs, always be a Premier League side, they generate too much revenue to be anything else. However, with City, United, Chelsea, Spurs and Arsenal also generating sizeable revenue Liverpool can no longer guarantee themselves a place in the Top 4. They need to spend big in order to breach the top 4 consistently. The 2013/14 season, whilst exciting for them at the time, was probably one of the worst things to happen to them. It convinced the owners that they could succeed with Rodgers, and without spending huge sums. They can't, and the owners still don't realise it.