Exactly. He might fear losing Soriano if he did as it might be viewed as undermining his position, but the buck stops with him. For me I think this increase is a huge own goal.by the club. We are all feeling the effects of inflation, every week I go shopping it seems everything has gone up 20-30p per item. Then we have mortgage and fuel increases on top. It would be seen as the club actually caring for the fans, something they keep telling us they do. This just smacks of, "Yeah we know you're struggling, we've heard your concerns but screw you, pay up or move aside."