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It’s just pure greed by the Prem clubs.I was somewhat shocked watching the Fulham game when the commentator mentioned £3000 for a season in their new stand. Assumed that included hospitality and a prime view - it doesn't! There is an enormous central block that is "Unavailable" presumably reserved for corporates.
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Prices in the remaining stands are far more reasonably priced - similar to ours - but I suspect that lots of fans who used to sit in the stand and were promised seats in the new stand are shifting elsewhere. Working folks really are being squeezed out of football - which will work for short term gain - but when Fulham find themselves back in the Championship (as history suggests is probable) they will have a great big empty stand as the corporates go running to the next new shiny thing.
I do understand that it is a difficult balancing act between being profitable/sustainable and keeping a core support on board but it does feel like the core support are being taken for granted.
As recently as 2015-16 the equal share TV revenue money clubs each receive was just £21.9m, whereas last season it was £31.8m.
And that’s just the equal share payments. Clubs at the top of the Prem earn nearly five times that through other TV payments, even 20th placed Norwich earnt over £100m from TV revenue last season whereas City earnt less than that in 2015-16 (£96.9m) and last season we earnt £153m.
Just from those increases alone (this doesn’t include any sponsorship deals and is only showing the difference between 2015-16 and 2021-22 as individual seasons and there were 5 other seasons between those with TV revenue increase too) in 7 years, all Prem clubs could have frozen season ticket prices every season across the board and still been in credit.
Their revenues are going up at a far higher rate than our wages are yet they have still increased our season card prices by around 125% in the last decade or so.
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