Match day ticket buyers don’t go on a regular basis though otherwise they’d buy a s/c. I buy match day ticket 5 or 6 times a year bexause that’s all I can make. To be honest the price of a ticket being £30 or £55 makes little difference to me because when I take into account travel food,hotels the difference of up to £25 on the ticket is a fraction of the cost of going to a game for me.
The biggest factor on which games I go to, and I would guess. Most match day buyers are kick off times and days.